Alexander von Mühlendahl
Prof. Dr. jur., J.D., LL.M. (Northwestern)
The practice of Professor Alexander von Mühlendahl, Dr. iur., J.D., LL.M. (Northwestern) includes providing advice and conducting litigation in the areas of German, European and international trademark, design and unfair competition law.
In November 2005, Alexander von Mühlendahl joined BARDEHLE PAGENBERG, bringing with him more than four decades of professional experience gained in leading positions in the areas of German and European trademark legislation, as well as in practice and academia. He was Vice-President of the Office for Harmonization in the Internal Market (Trade Marks and Designs) in Alicante, Spain (now the European Union Intellectual Property Office – EUIPO) from 1994 until 2005, and the head of the division for trademark and unfair competition law at the German Ministry of Justice from 1985 until 1994.
Legislation for which he was responsible included amendments to the German Unfair Competition Act, the IP legislation following the unification of Germany in 1990 (the 'Erstreckungsgesetz' of 1992) and the German Trademark Act of 1994. Throughout this period, he represented the German government in negotiations in Brussels on European trademark law, as well as in WIPO matters. Between 1966 and 1979, he undertook academic research at the Max Planck Institute for Foreign and International Patent, Copyright and Competition Law (now Max Planck Institute for Innovation and Competition) in Munich.
Alexander von Mühlendahl advises and represents small, medium-sized and large producers of trademarked goods from various European countries in proceedings before the General Court and the Court of Justice of the European Union. He also handles cases relating to plant variety protection before the aforementioned courts.
Von Mühlendahl adopts a global outlook and has an incredible knowledge of the latest case law.
WTR 1000, 2023
He has built up a wealth of legal knowledge that few others have – when it comes to trademarks, there is very little he has not seen.
WTR 1000, 2022
perhaps the most extensive trademark knowledge in Europe
WTR 1000, 2021
The cerebral and decisive Alexander von Mühlendahl has ›probably the most extensive bank of trademark knowledge in Europe‹.
WTR 1000, 2020
He’s quick, he’s good and he’ll do what he says he’ll do. He’s a pragmatic lawyer who does not sit on the fence.
WTR 1000, 2020
Alexander von Mühlendahl is commended as ›simply the best‹ by sources who applaud his ›outstanding knowledge‹ of trademark litigation.
Who's Who Legal Trademarks, 2020
Alexander von Mühlendahl ›really stands out‹ among peers who consider him ›really knowledgeable and very smart‹ when it comes to both contentious and non-contentious trademark issues.
Who's Who Legal Trademarks, 2020
[…] the one and only Alexander von Mühlendahl. Vice chair of the trademark committee of the International Association for the Protection of Intellectual Property, von Mühlendahl is a ›grand seigneur” of the domain – ›really the best trademark lawyer in Europe‹.
WTR 1000, 2019
Mühlendahl was responsible for drafting the 1995 Act on the Protection of Trademarks and Other Signs and therefore has a unique understanding of its provisions.
WTR 1000, 2018
One of the ›Most Highly Regarded Lawyers‹ for Germany, Trademarks
Who's Who Legal Trademarks 2018
Alexander von Mühlendahl is internationally renowned for giving ›extremely valuable and sharp advice in complex cases‹.
Who's Who Legal Trademarks, 2018
Alexander von Mühlendahl is an exceptionally knowledgeable practitioner and has an excellent reputation as a skilful adviser and litigator under both German and European law. One peer states: ›He is probably the best in Germany.‹
Who´s Who Legal Germany, 2018
Alexander von Mühlendahl holds a prestigious reputation in the market. His practice covers both advice and litigation, representing both growth companies and multinationals. Clients are impressed by his ›high level of commercial sensitivity‹ and ›outstanding knowledge‹.
Who´s Who Trademark, 2017
Alexander von Mühlendahl is another ›outstanding‹ practitioner; together with Hartwig, he helped LLR-G5 with significant invalidation issues.
WTR 1000, 2017
Elder statesman Alexander von Mühlendahl has more than 40 years’ experience in the sphere – 11 of which were spent in the prestigious post of vice president of the Office for Harmonisation in the Internal Market (OHIM).
WTR 1000, 2016
[T]he ›outstanding‹ Alexander von Mühlendahl, is revered for his status in the German and European trademark landscape with peers highlighting his ›unsurpassed knowledge and experience‹.
Who's Who Legal, 2016
Trademark doyen Alexander von Mühlendahl has a remarkable CV: he was the vice president of OHIM for 11 years and has served as head of trademarks and unfair competition law at the Ministry of Justice.
WTR 1000, 2015
Alexander von Mühlendahl is a legal ›heavyweight like you would not believe‹.
The Legal 500 Deutschland 2015
esteemed Alexander von Mühlendahl
WTR 1000, 2014
He is an Honorary Member of ECTA (European Communities Trademark Association), the Hungarian Trademark Association, and APRAM (Association des Praticiens du Droit des Marques et des Modèles), as well as a member of GRUR (German Association of Intellectual Property and Copyright Law), INTA, and AIPPI, where he is co-chair of the Trademark Committee.
He is the co-author of “Die Gemeinschaftsmarke” (The Community Trademark), and of “Trade Mark Law in Europe”, Third Edition, and has published many articles in German, English, French and Spanish on the various topics in which he practices.
Lectures & Seminars
Professor Alexander von Mühlendahl teaches at the University of Strasbourg (CEIPI), the University of Alicante (Magister Lucentinus), the FernUniversität (Hagen), and the Centre for Commercial Law Studies at the Queen Mary University of London, where he is a Visiting Professor.
Alexander von Mühlendahl is one of the original inductees of the IP Hall of Fame.
• Academic positions:
Honorary Member of the Conseil d'administration (Administrative Council), CEIPI (Centre d'Etudes Internationales de la Propriété Intellectuelle), Strasbourg, Germany
Member of the Advisory Council, Centre for Commercial Law Studies (CCLS), Queen Mary University of London, UK
• Other positions:
Specialist advisor, MarkenR – Zeitschrift für deutsches, europäisches und internationales Kennzeichenrecht
1993-1995 President of the Assembly of the Madrid Union
1994 Chairman of the Budget Committee of WIPO